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Agri & NRM
Lucy Broad has more than 20 years experience as a journalist and broadcaster, extensive relationships with the Australian media and a wide network of contacts in agribusiness, the Australian Government and rural communities.
Lucy has a deep understanding and corporate knowledge of the issues of Australian agriculture and natural resource management from her 23 years as a senior reporter and ABC executive, and her role as the head of the agribusiness and natural resources management practice area at Cox Inall.
Prior to joining Cox Inall Lucy was Head of Network Scheduling with ABC Radio, a senior management role responsible for scheduling across the ABC’s five domestic radio networks. She has also held positions as regional reporter, Senior Presenter Country Hour, National Editor Rural Radio and State Director for the ABC in Queensland.
During her media career Lucy also fronted Countrywide, ABC TV’s rural current affairs program, was a reporter for Prime TV’s Cross Country and a reporter on ‘A Question of Survival’ for ABC TV’s Quantum.
On joining Cox Inall Lucy managed successful national communication campaigns for a number of corporate clients, research and development corporations, government agencies and non-for-profit organisations.
Lucy has led high profile projects including the development of the communication strategy for the Australian Animal Welfare Strategy, consultation around the development of a national food plan for Australia, and community engagement on changes to the approach to drought support.
Lucy is also an experienced conference chair, media trainer, program host and facilitator.
Lucy holds a Bachelor of Science in Agriculture from Sydney University and a Graduate Diploma in Business Administration. Lucy is also a Graduate of the Australian Institute of Company Directors.
Level 1, 44 Mountain Street, Ultimo, NSW 2007
02 8204 3869 | 0408 028 809