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Cox Inall works closely with one of Australia’s biggest registered clubs, Mounties, to publicise its remarkable entertainment line-up, special events and facilities to people living in Greater Sydney.
Located in Mount Pritchard in south western Sydney, Mounties boasts 15 bars, four restaurants, three outdoor terraces, a health club and live entertainment. It was ClubsNSW Large Club of the Year in 2006, 2007 and 2009.
Cox Inall’s brief is to help Mounties maintain a strong presence in local media, while expanding its reach to media beyond the immediate geographical area. The Club also seeks greater awareness among Vietnamese, Chinese and Arabic communities.
Our disciplined approach enables us to conduct media outreach well ahead of time to maximise publicity and secure coverage both before and after major events.
We execute publicity that profiles Mounties international acts and events staged for the nearby Asian population, attracting regular listings in metropolitan media and online event calendars and in Asian media.
We also leverage its community work outside of the immediate geographical area, profiling the clubs’ support of both individuals and organisations, including the club’s major Careflight sponsorship.